$49.00
Complete hotel marketing plan templates — annual strategic plan, 12-month campaign calendar, marketing budget tracker, and KPI dashboard. Google Sheets + PDF formats. Built specifically for hotel marketing teams.
Description
Plan Your Hotel’s Marketing With Confidence
Stop wasting time building marketing plans from scratch. This comprehensive template kit gives hotel marketing managers, GMs, and ownership groups a proven framework to plan, execute, and measure marketing performance across all channels — all year long.
What’s Included
- Annual Marketing Plan Template — Fully editable strategic plan covering brand positioning, target segments, channel strategy, content themes, and quarterly objectives. Customizable for any property type.
- Campaign Calendar (12 Months) — Pre-built monthly campaign ideas mapped to seasonal demand patterns, holidays, and hospitality industry events. Includes columns for campaign name, channel, budget, owner, and status.
- Marketing Budget Tracker — Track spending across digital advertising, OTAs, social media, email, PR, and more. Includes month-over-month variance tracking and ROI calculations.
- KPI Dashboard Template — Monitor website traffic, direct booking conversion, email performance, social engagement, review scores, and revenue attribution in one clean view.
Formats Included
Google Sheets (editable and shareable) + PDF (print-ready). Compatible with Microsoft Excel.
Who It’s For
Hotel marketing managers, directors of sales & marketing, general managers, and hotel ownership groups who want a structured, professional approach to annual marketing planning. Works for independent hotels, boutiques, resorts, and select-service properties.
Why You Need This
Most hotel marketers are reactive — chasing last-minute promotions and disjointed campaigns. This kit forces proactive planning so you can align marketing spend with revenue goals, track what’s working, and present results to stakeholders with clarity.
