Group Sales Toolkit

Description

Win More Group Business With Professional Sales Materials

Hotel group sales is competitive, fast-paced, and unforgiving. The properties that win aren’t always the cheapest — they’re the ones that respond fastest with the most polished, compelling proposals. This toolkit gives your sales team everything they need to respond to RFPs, build proposals, and close group business with confidence.

What’s Included

• RFP Response Templates (5 Variations) — Professionally written templates for corporate meetings, association conferences, SMERF groups, weddings, and sports teams. Fill in your property details and send within minutes.
• Group Proposal Templates — Visually clean, brand-ready proposal layouts that showcase your property’s meeting space, guest rooms, F&B options, and AV capabilities. Designed to stand out in a crowded inbox.
• BEO Templates (Banquet Event Orders) — Detailed event order templates covering room setup, F&B selections, AV requirements, timing, and billing. Compatible with any property’s operations workflow.
• Follow-Up Email Scripts (12 Templates) — Post-RFP follow-ups, site visit confirmations, contract nudges, lost-business recovery emails, and thank-you sequences. Copy, customize, and send.
• CVENT Optimization Checklist — Step-by-step guide to optimizing your CVENT Supplier Network listing for maximum visibility and lead quality. Covers photos, descriptions, amenities, pricing display, and response time benchmarks.

Who It’s For

Hotel sales managers, directors of sales, catering managers, and revenue teams responsible for group bookings. Ideal for properties that receive RFPs through CVENT, MeetingBroker, or direct inquiry and want to improve win rates.

Why You Need This

Speed and professionalism win group business. Properties that respond to RFPs within 2 hours with polished proposals convert at 3-5x the rate of those that take days. This toolkit eliminates the blank-page problem and gives your team a head start on every opportunity.